Behind The Brand
Who. What. Where. Why. When.
Starting something new always brings questions.
What is Best Life Coaching? Who is it for? What makes it different?
All great questions—and you’re in exactly the right place to get some answers.
If you’ve read the About Page, you know a bit about how Best Life Coaching came to be and how my own path led here. But I wanted to use this blog post to go deeper—into the heart of the brand, the story behind The Best Life Method, and the vision I hold for what’s possible when we stop settling and start truly living.
Let me start by admitting something:
I’ve written this blog at least ten times before.
And deleted it every single time.
Not because I don’t know what to say (I’ve never been accused of being short on words—just ask any of my grade school teachers or my poor younger sister who was always pre-judged by association). But because this story, this work, holds such depth that summarizing it felt nearly impossible—until this morning.
This morning I was voice messaging back and forth with a friend—just talking life. I’d had a major breakthrough the day before with one of my coaches, and that reflection spiraled into a beautiful conversation about purpose, values, identity, expression, and vision. Somewhere between a text about business and a comment about high-waisted jeans, it hit me:
Best Life Coaching exists for the women who are ready to live fully, boldly, and unapologetically—for those craving a life that feels deeply aligned, energizing, and expansive. A life that actually feels as good on the inside as it looks on the outside.
And just like that, the words arrived.
So let’s get into it.
Today there are over 8 billion people in the world—and not a single one is just like you. That’s the beauty of humanity. We are each wildly unique: in what lights us up, what energizes us, what makes us feel alive. And yet… we are also deeply connected. We all long to feel seen, understood, safe, and fulfilled.
But somewhere along the way, society got it backwards. It began selling us one-size-fits-all solutions to deeply personal questions.
Follow this diet.
Dress for your body type.
Follow these 5 steps to success.
Do this, be that, and you’ll be happy.And when that doesn’t work, we blame ourselves.
I’ve lived that cycle. More than once.
I’ve been healthy and still dissatisfied.
I’ve been successful and still searching.
I’ve been praised, promoted, and recognized—yet somehow still off.
And each time I hit that wall, I went searching for something deeper.
What I’ve learned (and what The Best Life Method is built around) is this:
There is no universal formula to “the good life.”
There’s only your way. Your blueprint. Your truth.
And the job isn’t to find a new mold to fit into—it’s to break the mold entirely and create a life that’s true to you.
That’s what Best Life Coaching is here to support.
It’s not about more hustle, more goals, or more pressure.
It’s about clarity, alignment, and expansion.
It’s about knowing who you are, what matters most, and what makes you feel free—and then living in full expression of that.
Back in 2013, during my former life in banking, someone asked me what I was really here for. I told him, “Honestly, if I can bring joy to one person, I’m fulfilled.”
He paused and replied, “Then why stop at one?”
That moment planted a seed that’s never stopped growing.
Fast forward to today, and that question—How can I grow my impact?—is the root of everything I’ve built. What began as a personal coaching practice has expanded into a movement. The Best Life Method was born out of two decades of studying human behavior, mindset, wellness, wealth, relationships, and identity.
It’s for the woman who “has it all” but still feels something’s missing.
It’s for the high achiever ready to break free from the pressure and design a life that actually feels good.
It’s for the woman who’s done all the things “right” and is still wondering why she doesn’t feel more lit up.
This work is about helping you shift from autopilot to on purpose.
From what you think you should want to what you actually desire.
From burnout to alignment.
From self-doubt to embodied confidence.
Best Life Coaching is for the women who are done waiting.
Done proving.
Done performing.
And so ready to start living.
It’s also for the women who know there’s room for everyone at the table.
Who see other women as collaborators, not competition.
Who believe their dreams, their gifts, their voice—matter.
And who are ready to build a life that reflects who they really are, not who the world told them to be.
So if you’ve made it this far, welcome.
You’re not here by accident.
Whether you’re feeling stuck in one area or craving a complete life reset, you’re in the right place.
And I’m so glad you found us.
This is your invitation to go all in on you.
Let’s create a life that feels like home.
